Facebook launches a very useful stats feature for developers, making it easier to see who encounters an application through the about page.

Slide, the “550 Million” dollar company, waxes philosophic about their rampant abuse of users through spam, false messaging, and forced invitations.

MySpace may well work like this. But can you imagine anyone at MySpace talking like this?

Rodney Rumford notes that Facebook is providing app developers with more complex stats.
The missing stat? Facebook Pages provide owners with rough demographic data. For now, app developers will continue to rely on FQL calls for that. Until demographic data is integrated with Application About pages, the “insights” they provide will lack that useful focus.

The best part about Facebook International? Hopefully, the app market will become better focused on international use as well.
App developers don’t necessarily know who the audience is for their applications. They can’t be sure of the right language or region. While translation won’t remove that problem, it might help create less dissonance between the English/non-English [...]

It’s a new market. While we can’t say how media affects an overall campaign, we can testify to its reach. New media can be a risk, but it’s one worth taking.

Like this one. It’s been common knowledge for a while. The scandal is when the media catches on.

It’s heavy on speculation, but Adam Ostrow puts together an interesting piece about SNAP.

Nick O’Neill covers the roll-out of the “extended profile” along with some nice screen shots.
He mentions the consequences for app developers and, by extension, brands. Is it a problem?
It can’t be seen yet, but as developers, we have a clear perspective. For us, we build applications that get used often and that help users [...]

It’s easy to get sidetracked by the tech sphere’s obsession with Facebook. Even professional skeptics (or curmudgeons, depending on your point of view) obsess with the company. Kara Swisher of the Wall Street Journal’s AllThingsD may criticize Facebook and its monetization, but she still gives Facebook her attention.  It’s easy to find other posts from [...]