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Facebook’s Project Titan

February 5, 2010

Techcrunch has the breaking- if vague- news of a Facebook email project.

Developers should take note- with upcoming changes to the notification system, emails have become more important. If those emails appear on or through Facebook, that change could be even more significant than it already was.

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A Guide to Facebook Groups Vs. Pages

February 3, 2010

Yesterday, we were creating a new Facebook presence for a client and wondering whether groups might be a viable strategy, in some cases.

This guide to Facebook Groups vs. Pages is highly useful in making the decision.

2 things become clear from the article and comments:

1. Pages are almost always a better solution for brands.

2. There’s a lot of confusion between the groups and pages products.

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Foursquare Vs. Facebook Heats Up

January 29, 2010

We noted before that Facebook and Foursquare were heading on a collision course.

Foursquare knows it.

Look for geolocation to launch at the next F8.

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Dave Morin Leaves Facebook

January 23, 2010

Since the begining of Facebook Platform, Dave Morin has been a notable name for developers.

Now, he’s leaving.

The whole developer community wishes him luck. But more importantly, we hope that his new project is as exciting as his last one.

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Following MySpace’s Lead

January 15, 2010

Recent reports confirm that MySpace is using Facebook Connect.

We never thought we’d say it, but it’s time to follow MySpace’s lead.

If MySpace is using Facebook Connect, what excuse does your business have not to integrate it in some new way?

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The Next Big Battle

January 8, 2010

We just want to call it first.

When Facebook finally releases geolocation, expect to hear a few pundits say that Foursquare is under fire.

Is it true? That’s for other pundits to determine.

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A Resource For The New Year

January 1, 2010

Facebook’s corporate pages have always been interesting reads. They get even better when it comes to more specific posts.

How do you find each part of the company?

Look here for a list- there’s something for each interest.

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Reviewing Last Year’s Prediction

December 25, 2009

We recently looked back into our archives and saw our prediction for 2008.

Facebook- on platform and around the web.

A lot has changed since then.

But some of it holds up surprisingly well, especially as it predicts Connect (at least we like to think it does).

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Exploring Your Options

December 18, 2009

Games are big on Facebook.

That’s an obvious point.

But if your company doesn’t have the budget for a big, custom animated, flash game, you have options. You may even have better options that integrate with Facebook more gracefully.

A look at the application leaderboard confirms our diagnosis: If you don’t make it big, make it simple.

Quizzes, messaging tools, and fun little tricks are still as big as multimillion dollar games. And take it from us- they cost a lot less to make.

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Facebook’s Enduring Appeal

December 11, 2009

Recently, Nick O’Neill of AllFacebook and Social Times announced his company’s acquisition.

Nick has been around since the launch of platform- just like us.

It’s exciting to see his success because it speaks to Facebook’s growing and enduring appeal to users, marketers, and companies. There have been a lot of bumps in the roads- and even a few new roads- but each of them has led somewhere interesting.

Now the exciting part is seeing what happens next.

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